Client
Keystone Builders Group
Industry
Construction
Laying the Foundation Online: How Keystone Builders Built a Website as Solid as Their Homes.
Keystone Builders Group had an outstanding reputation offline — but their online presence didn’t match.
“We needed a website that reflected the quality of our builds — something polished, professional, and conversion-ready.”
Their old site lacked structure, visual appeal, and SEO fundamentals. It didn’t showcase their portfolio effectively or support lead generation, and it failed to establish trust with new prospects. They needed a clean, high-performing site that would highlight their capabilities, convert inquiries, and serve as a hub for future marketing campaigns.
Our Goals:
- Showcase past projects with a professional visual portfolio
- Establish trust with clear messaging and credibility markers
- Improve performance on search engines and mobile devices
- Increase quality leads from property owners and developers
- Lay the foundation for future SEO and ad campaigns
How Silver6 Helped
We began by learning about Keystone’s ideal clients and most profitable services. Then, we designed a responsive website with a high-end look and feel, organized around user experience and credibility.
The content strategy focused on highlighting services (custom homes, renovations, and commercial builds), demonstrating trust with client testimonials, and showcasing completed projects with an elegant portfolio system. We implemented strong calls to action, optimized the site for local SEO, and included tracking tools to monitor performance.
What This Shows
For premium trades and construction companies, your website should reflect the same precision and quality as your work. With the right strategy and execution, a strong digital presence becomes a trusted sales tool, not just a formality.
Website Redesign & Optimization
- Modern, mobile-friendly site built to showcase projects
- Clear navigation guiding visitors to request quotes
- Result: 55% more traffic in 3 months
Local SEO & Visibility
- Optimized keywords targeting Vancouver Island construction searches
- Enhanced Google Business Profile for local reach
Paid Ads Campaigns
- Targeted Google Ads driving homeowners & developers
- Optimized campaigns for maximum ROI
- Result: 3.5× return on ad spend
Lead Generation Improvements
- Streamlined contact forms and call-to-action buttons
- Integrated tracking to measure every inquiry
- Result: 25 new qualified leads per month
90 Day Results
- Testimonials
Trusted by Metro Vancouver Professionals.
Our clients rely on us to showcase their work and grow their business. See what they have to say about working with our team.
“The new site shows people who we really are and that's serious builders who care about quality. It’s sharp, fast, and actually gets us leads.”
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Want a Website Built to Showcase Your Work?
Your next customer is already searching for your services. We build websites and marketing systems that make sure they find you first, and call you, not your competitor.
Built for Services
Websites and campaigns designed to get service calls, not just “look nice.”
Simple, No-Hassle Process
We handle the tech so you can focus on running your business.